diff --git a/app/build.gradle.kts b/app/build.gradle.kts
index 7ebf19560..45de3e46f 100644
--- a/app/build.gradle.kts
+++ b/app/build.gradle.kts
@@ -208,7 +208,9 @@ dependencies {
     genericImplementation("com.mapbox.mapboxsdk:mapbox-android-telemetry:6.1.0")
 
     googleplayImplementation("com.google.firebase:firebase-crashlytics:${Versions.crashlytics}")
-    googleplayImplementation("com.google.firebase:firebase-analytics:${Versions.analytics}")
+    googleplayImplementation("com.google.firebase:firebase-analytics:${Versions.analytics}") {
+        exclude("com.google.android.gms", "play-services-ads-identifier")
+    }
     googleplayImplementation("com.google.firebase:firebase-config-ktx:${Versions.remote_config}")
     googleplayImplementation("com.google.android.gms:play-services-location:17.1.0")
     googleplayImplementation("com.google.android.gms:play-services-maps:17.0.0")
diff --git a/deps_googleplay.txt b/deps_googleplay.txt
index a12a8069a..8891d89b7 100644
--- a/deps_googleplay.txt
+++ b/deps_googleplay.txt
@@ -119,15 +119,12 @@
 +|    |    |    |    \--- androidx.annotation:annotation:1.0.0 -> 1.1.0
 +|    |    |    \--- androidx.print:print:1.0.0
 +|    |    |         \--- androidx.annotation:annotation:1.0.0 -> 1.1.0
-+|    |    +--- com.google.android.gms:play-services-ads-identifier:17.0.0
-+|    |    |    \--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    +--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    +--- com.google.android.gms:play-services-measurement-base:18.0.0
 +|    |    |    \--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    +--- com.google.android.gms:play-services-measurement-impl:18.0.0
 +|    |    |    +--- androidx.collection:collection:1.0.0 -> 1.1.0 (*)
 +|    |    |    +--- androidx.core:core:1.0.0 -> 1.3.2 (*)
-+|    |    |    +--- com.google.android.gms:play-services-ads-identifier:17.0.0 (*)
 +|    |    |    +--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    |    +--- com.google.android.gms:play-services-measurement-base:18.0.0 (*)
 +|    |    |    \--- com.google.android.gms:play-services-stats:17.0.0
@@ -135,7 +132,6 @@
 +|    |    |         \--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    \--- com.google.android.gms:play-services-stats:17.0.0 (*)
 +|    +--- com.google.android.gms:play-services-measurement-api:18.0.0
-+|    |    +--- com.google.android.gms:play-services-ads-identifier:17.0.0 (*)
 +|    |    +--- com.google.android.gms:play-services-basement:17.0.0 -> 17.3.0 (*)
 +|    |    +--- com.google.android.gms:play-services-measurement-base:18.0.0 (*)
 +|    |    +--- com.google.android.gms:play-services-measurement-sdk-api:18.0.0