diff --git a/changelogs/fragments/module_utils-common-collections-counter-deprecated.yml b/changelogs/fragments/module_utils-common-collections-counter-deprecated.yml
new file mode 100644
index 00000000000..89b0b8f3e26
--- /dev/null
+++ b/changelogs/fragments/module_utils-common-collections-counter-deprecated.yml
@@ -0,0 +1,2 @@
+deprecated_features:
+  - "The ``ansible.module_utils.common.collections.count()`` function is deprecated and will be removed in ansible-core 2.23. Use ``collections.Counter()`` from the Python standard library instead."
diff --git a/lib/ansible/module_utils/common/collections.py b/lib/ansible/module_utils/common/collections.py
index f5fae55aa8d..9f4dfb9b4d0 100644
--- a/lib/ansible/module_utils/common/collections.py
+++ b/lib/ansible/module_utils/common/collections.py
@@ -6,6 +6,7 @@
 from __future__ import annotations
 
 
+from ansible.module_utils.common import warnings as _warnings
 from ansible.module_utils.six import binary_type, text_type
 from ansible.module_utils.six.moves.collections_abc import Hashable, Mapping, MutableMapping, Sequence  # pylint: disable=unused-import
 
@@ -102,6 +103,11 @@ def count(seq):
     code is run on Python 2.6.* where collections.Counter is not available. It should be
     deprecated and replaced when support for Python < 2.7 is dropped.
     """
+    _warnings.deprecate(
+        msg="The `ansible.module_utils.common.collections.count` function is deprecated.",
+        version="2.23",
+        help_text="Use `collections.Counter` from the Python standard library instead.",
+    )
     if not is_iterable(seq):
         raise Exception('Argument provided  is not an iterable')
     counters = dict()