diff --git a/docsite/_themes/srtd/layout.html b/docsite/_themes/srtd/layout.html
index 4e573fa0c71..cb532191e6e 100644
--- a/docsite/_themes/srtd/layout.html
+++ b/docsite/_themes/srtd/layout.html
@@ -14,6 +14,12 @@
   <meta charset="utf-8">
   <meta name="viewport" content="width=device-width, initial-scale=1.0">
 
+  <!-- Google Tag Manager Data Layer -->
+  <script>
+   dataLayer = [];
+  </script>
+  <!-- End Google Tag Manager Data Layer -->
+
   {% block htmltitle %}
   <title>{{ title|striptags|e }}{{ titlesuffix }}</title>
   {% endblock %}
@@ -114,6 +120,11 @@
 
 <body class="wy-body-for-nav">
 
+  <!-- Google Tag Manager -->
+  <noscript><iframe src="//www.googletagmanager.com/ns.html?id=GTM-PSB293" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
+  <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-PSB293');</script>
+  <!-- End Google Tag Manager -->
+
   <a class="DocSite-nav" href="http://docs.ansible.com/">
     <img class="DocSiteNav-logo"
       src="{{ pathto('_static/', 1) }}images/logo_invert.png"
@@ -173,6 +184,17 @@
       <div class="wy-nav-content">
         <div class="rst-content">
 
+          <!-- Banner ads -->
+          <div class="DocSiteBanner">
+            <a class="DocSiteBanner-imgWrapper"
+                href="http://www.ansible.com/docs-top?utm_source=docs">
+                <img src="https://cdn2.hubspot.net/hubfs/330046/docs-graphics/ASB-docs-top-left.png">
+            </a>
+            <a class="DocSiteBanner-imgWrapper"
+                href="http://www.ansible.com/docs-top?utm_source=docs">
+                <img src="https://cdn2.hubspot.net/hubfs/330046/docs-graphics/ASB-docs-top-right.png">
+            </a>
+        </div>
 
           {% include "breadcrumbs.html" %}
           <div id="page-content">
@@ -188,6 +210,18 @@
   </div>
   {% include "versions.html" %}
 
+<!-- begin analytics -->
+<script type="text/javascript">
+var _hsq = _hsq || [];
+_hsq.push(["setContentType", "standard-page"]);
+        (function(d,s,i,r) {
+        if (d.getElementById(i)){return;}
+        var n = d.createElement(s),e = document.getElementsByTagName(s)[0];
+        n.id=i;n.src = '//js.hs-analytics.net/analytics/'+(Math.ceil(new Date()/r)*r)+'/330046.js';
+        e.parentNode.insertBefore(n, e);
+        })(document, "script", "hs-analytics",300000);
+</script>
+<!-- end analytics -->
 
 </body>
 </html>
